Whether we like it or not, the media greatly affects the way we see African American people. In movies and television, we see common archetypes portrayed by African American actors and actresses. One particular archetype is the "Mammy". Mammy's physical characteristics are black, large framed, big busted, apron around waist and kerchief on her head. She's wise, spiritual, nurturing, and usually plays the "nanny" or some sort of servant for a white family. We see a "Mammy" in Gone With the Wind, To Kill a Mockingbird, Tom and Jerry (Mammy Two Shoes), and we even see "Mammy" in advertising- Aunt Jemima. While many white people use the term "Mammy" in a sentimental way, it can be very offensive and insulting to African Americans, especially African American women. During slavery, white people referred to their female slaves, servants or caregivers, as "Mammy". When we see African American women portrayed as "Mammy", we view them exactly how the white slave-owners viewed them.
To see a clipping of the "Mammy" archetype, click here- http://www.youtube.com/watch?v=92kLpKuRJfo&feature=related
Good points. Never considered this view. Thanks for raising awareness!
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